SVJ Scheme App
Last Updated: April 2, 2026
Sri Venkateshwara Jewellers ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use our SVJ Scheme App (the "App"). By using our App, you acknowledge and agree to the collection and use of information in accordance with this policy.
This policy applies to use of the App on both Apple iOS and Android platforms.
Sri Venkateshwara Jewellers acts as the Data Fiduciary (data controller) for the purposes of applicable Indian data protection laws, including the Digital Personal Data Protection Act, 2023.
The SVJ Scheme App is exclusively available for use within India. Please note:
Any attempts to access or use the App from outside India will be restricted.
The SVJ Scheme App and its services are exclusively available to individuals who are 18 years of age or older. We do not knowingly collect or maintain information from individuals under 18 years of age. By using the App, you represent and warrant that you are at least 18 years old. In the event we discover that we have collected personal information from individuals under 18 years of age, we will take immediate steps to delete such information from our records.
Important: The SVJ Scheme App is used exclusively for making monthly scheme payments processed by Razorpay (a payment aggregator) through its partner acquiring banks, including IDFC FIRST Bank. Scheme enrollment and all personal KYC documentation are handled in-store by our staff — not through the App.
Collected in-store (not through the App)
When you enroll in a scheme at one of our branches, our staff collects the following information on your behalf:
This information is recorded and maintained securely by Sri Venkateshwara Jewellers and is not transmitted through the App.
Collected through the App
The App collects only the minimum data necessary to authenticate you and process your monthly payments:
We process your personal data based on your consent and for the performance of contractual obligations (such as managing your jewellery scheme and processing payments), in accordance with applicable Indian law, including the Digital Personal Data Protection Act, 2023.
We use the data collected through the App for the following purposes:
The following table summarises data collected by this App, in accordance with Apple's App Store privacy label requirements. Data labelled Linked to You is associated with your identity. Data labelled Not Linked to You is collected in a form that cannot be traced back to you.
KYC information (name, address, PAN, ID documents) is collected in-store only and is not processed through the App. We do not sell any data to third parties, and we do not use any collected data for targeted advertising.
In accordance with Google Play's Data Safety requirements, the following summarises our data practices:
No data selling: We do not sell or share your personal information with third parties for advertising, marketing, or data-brokering purposes. This applies across both Apple App Store and Google Play platforms.
This App does not track you across other companies' apps or websites. We do not use Apple's App Tracking Transparency (ATT) framework because we do not engage in cross-app or cross-site tracking. No ATT permission prompt will be shown. Therefore, your data is not used for tracking as defined under Apple's policies.
All data collected is used exclusively to operate the SVJ Scheme App and deliver services to you. Specifically:
Protecting your personal information is our top priority. We follow industry-standard security practices and reasonable security measures as required under applicable Indian law, including the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011. We implement comprehensive security measures including:
In the event of a data breach that affects your personal information, we will:
Our App integrates with the following trusted third-party services. Each maintains its own privacy policy.
These third-party service providers maintain their own privacy policies and provide the same or equivalent protection of your data as described in this policy. We encourage you to review their respective privacy policies.
We may update or replace third-party service providers from time to time as our operations evolve. Any new providers will be held to the same data protection standards described in this policy. Material changes to the nature of data sharing will be reflected in an updated version of this policy.
We retain your personal information for the following durations:
Upon a valid deletion request (see Your Rights below), we will delete data that is not subject to legal retention requirements within 30 days.
As our valued customer, you have the following rights:
Exercising Your Rights: Contact us at the details in the Contact Us section. We will respond within 15 business days and may verify your identity before processing your request.
The App requests the following device permissions. All permissions are requested only when needed and used solely for their stated purpose.
The App does not request access to your camera, microphone, contacts, location, or photo library.
The App uses the following technologies:
We do not use these technologies to track users across third-party apps or websites.
Our App adheres to the following Indian laws and regulations, as well as platform-specific requirements:
Data is stored on secure cloud infrastructure (Firebase by Google), which may involve processing on servers located in India or other jurisdictions, in compliance with applicable data protection laws. Google's data handling practices are governed by their Privacy Policy and applicable data processing terms.
We do not transfer your personal data outside India for any purpose beyond the technical requirements of operating the Firebase and Razorpay platforms listed in Section 9, unless required by law or with your explicit consent.
We may update this Privacy Policy periodically to reflect changes in our practices or for operational, legal, or regulatory reasons. We will notify you of any material changes through:
We review and update this policy at least once every 12 months.
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out:
Sri Venkateshwara Jewellers
Email: support@svjewels.in
Address: 2267/23, 4th Cross, Hampinagar, Vijayanagar, Bengaluru – 560 104
Phone: +91 98440 12788
Grievance Officer (as required under Indian IT Act and DPDPA):
Venkatasubba Raju, Partner & Grievance Officer, Sri Venkateshwara Jewellers
For any grievances related to the processing of your personal data, you may contact our Grievance Officer at support@svjewels.in. The Grievance Officer will acknowledge your complaint within 24 hours and resolve it within 15 days of receipt.
We are committed to addressing your privacy concerns promptly and thoroughly.